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CV

Professional profile

I am a communications professional focused on the creative development of audiovisual products and formats for digital and traditional media specialized in copy-writing and creative concepts design.

Professional Experience

Those special places

2021-

Estilo DF- Creative director

During the last two years I have led the creative area of the most important lifestyle weekly magazine in Mexico: Estilo DF, capturing briefs from global brands such as Audi, Bimbo, Samsung and Diageo, developing creative concepts and media formats as well as supervising the creative production of every product.

2021-

Barrilete Cósmico- Content consultant

I have coordinated projects for brands such as Nike, Club América and Innovasport, focusing on the development of content from its creative conceptualization to its delivery and follow-up with clients.

2021

NBA- Copywriter and voice over artist

I participated as a freelance screenwriter, voice talent and creative at NBA Mexico, developing content for the League's digital media focused on Latin American audiences.

2015-2021

Televisa- Creative and screenwriter 

For two years, I participated as a freelance creative for Televisa Digital, working side to side with showrunners, producers, directors and on-air talent on the development of concepts and formats.

2015-2021

Hiperproducciones- Content Director

Throughout my university career, and during my first years as a postgraduate, I participated in different areas in one of the most relevant audiovisual production companies in Mexico City and one of the main content providers of TV Azteca. The last position I held was that of content director, leading the entire production team: creatives, writers, directors, designers, editors and animators, being this an excellent school to understand all aspects of production.

Academic formation

2014-2018

Universidad Iberoamericana

Bachelor's degree in communications with an specialization in advertising (2014-2018).

- Overall grade: 9.6/10

- Graduated with honors

2018

TV Azteca

TV Voice-over course.

Interests

- Creative content development

- Copywriting and script development

- Production team coordination

- Voice-over

2023- Diego Rubalcava Tonasso

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